This Week in Podcasting (TWIP)
This Week in Podcasting (TWIP)

Episode 60 · 2 years ago

Survey Listeners to Enhance your Show, Learn how Young Middle Easterners use Podcasting, Create a Facebook Group, and More.


Episode 23 is powerful and affirming. This week we…

We feel warm and fuzzy after learning that little groups tucked all over Facebook allow podcast listeners to finally talk about the show they spend hours listening to. AND that the conversation often leads to friendship. 

We hope that the busy one-person podcaster hears this affirming stat: by 2023 eMarketer projects U.S. podcast listeners will total 85.4 million. People are listening. 

We check out a fun survey that ranks each U.S. state’s favorite true crime podcast via Google searches. Yes, here’s the link to check out yours.

We cheer on young Middle Easterners who are tired of listening to mainstream media aimed at their parents. Instead, they’re taking matters into their own hands by producing podcasts they can see themselves in. Here for it. 

Finally, we highlight how one simple survey can enhance your show, earn you more money, and build stronger relationships with listeners.

The podcast industry is rapidly growing. Sounder makes it easy for audio creators to stay on top of it all with This Week In Podcasting, where we discuss this week’s most exciting podcasting news and tips, all in under 10 minutes.

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Welcome to this weekend podcasting, where we discussed this week's most exciting podcasting needs and tips, all in under ten minutes. Episode Twenty three is provided by Sounder Dot FM, the smarter Ray to podcast. Let's get started. This week we've cover what really happens in podcast facebook groups, how young Middle Easterners are taking media into their own hands. True prime podcasts ranked by state. Why you need a podcast survey in the estimated growth of podcast listeners by two thousand and twenty three. First Up, the power of PODCAST facebook groups. Listening to a podcast is usually an isolated activity, something we do alone on the way to work, at the gym or while cleaning the house, and since we spend so much time alone with our favorite voices, it's easy to fill up with thoughts, ideas and questions in response. That's why listeners have taken to facebook groups. These little communities tucked all over facebook allow listeners to finally talk about the show they spend hours listening to. Sometimes, the conversation takes a pretty magical turn. Instead, members get sidetracked and end up on...

Tangents, talking about their failed marriages, sharing parenting advice and helping each other pick out outfits for first dates rights New York Times journalist Taylor Lorenz. It seems like listeners join podcast facebook groups to talk about the show but end up staying for the likeminded community. Do you belong to a podcast facebook group? Do you have one for your show? Next we love podcast listener metrics. Why? Because they keep growing. Analyst at e Marketer Estimate Seventy eight point nine million Americans will listen to a podcast in two thousand and twenty that's two point five million more than consumed on demand programming last year. Rites Inside Radio by two thousand and twenty three. E marketer projects US podcast listeners will total eighty five point four million. Nearly for in ten digital audio listeners will be consuming podcasts alongside audio books and radio. For All those podcast creators working until...

...the Wei hours of the morning, here's your affirmation. People are listening. Moving on, castle systems maps out the most popular crime podcast in the US by state, based on Google search interest. How Fun generation why ranks one in seven states the most of any podcast. Morbid Dr Death, root of evil and dirty John Follow, writes Lynley Hay of Synopsis Media. Surprisingly, serial only shows up twice, even though it broke download records. SOUNDERS team is worldwide, but soon will have headquarters in New York City, which, according to this data, listens to a lot of killer queen. Dying to know your state's favorite tree crime podcast. Check out the link in our show notes. Next up, young Middle Easterners are tired of listening to mainstream media aimed at their parents. Instead, they're taking matters into their own hands by...

...producing podcasts they can see themselves in. Although the podcast seen in the Middle East is still maturing, listeners can now hear shows on an array of topics, such as long form narratives about relationships the body and the self and the concept of statelessness, or simply listen to a couple of Saudi guys engaging in a round table discussion about cartoons rights. Megan GIEVENETTI for Al Monitor, creators are taking advantage of the freedom podcasting provides by discussing different perspectives on news and politics. A Mar Sabon, cofounder of the Jetta based production network, MSTAED verst, says what we like about podcasting is that it allows us to do whatever we want and say almost whatever we want. It's liberating for us. There are currently some onzero Arabic language podcasts produced in the Middle East today. Random podcasting tip of the week survey your audience. Audience Surveys Empower podcasters to...

...make better shows, earn more money and build stronger relationships with listeners, rights fellow collectives. Amanda McLaughlin. Why? Knowing your listeners demographics, habits and interests can help you figure out where to book live shows and refine your release schedule. You can ask for feedback on your content and learn what listeners want more of. This process not only builds trust with your audience, but it also garners vital information to present when speaking to potential sponsors. When writing your survey front, load crucial questions because, quote, some people may drop off in the middle of the survey. Unquote. Google forms is a great free survey resource. For more tips, check out Amanda's piece in our show notes. That's all sounder has for you this week. Keep on creating.

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